The agtech entrepreneurship and investment community, which is largely located in urban areas and focused on valuations and lines of code, is too disconnected from the agricultural industry it's trying to disrupt.

Our mission is to connect the agtech and agriculture communities by digging in to the "so what" of agtech. We profile innovators working at the intersection of agriculture and technology. We demystify emerging technologies, explore the implications of increased venture funding for agtech startups, and talk to farmers about what’s really adding value (or not) on farm.