Will MacSmith is a farmer from Manildra in Central West New South Wales. Will and his business partner Hamish are trying to develop a system to realise profit margins for sheep through the collection of real time data on feed efficiency and feed conversion for individual animals.

In this episode we talk about

Moving towards individual feed efficiency and why it has been unaffordable in the past
Pushing the ag industry in Australia forward
the challenges of an ageing demographic in farming.

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